kalia-kommunikation

 
May 2013

Showtime for the ambassadors of good hearing

The campaign „Ambassadors of good hearing“ by Amplifon, the world`s largest hearing aid service provider, reached its climax on Friday, 3 May 2013. Right from the beginning, kalia kommunikation was responsible for the campaign`s project management.

April 2013

kalia helped PUBLIC WIFI POTSDAM start

On 10 April, the new wireless network PUBLIC WIFI POTSDAM by Kabel Deutschland which offers free access to the internet via mobile devices was launched. kalia kommunikation supported Kabel Deutschland with press work and handled the invitations for the launch event.

Strategic planning

Intelligent positioning and a communications strategy based on it are accordingly the Alpha and Omega for getting and staying in touch with all relevant target groups. An extensive analysis of the market and competitive situation, together with a joint strategy workshop, are a core component of our cooperation with clients.

To achieve our clients’ goals, we use solid research and precise analysis to carry out a critical check of proposed measures along the whole value chain.

At the end of the process comes the development of individual concepts encompassing the relevant messages and topics: a complete conceptualisation for the year, a detailed media strategy or a precisely targeted online campaign.

We claim to provide top quality and professionalism in realising all of the measures that have been planned. We know that, in the end, a strategy of conceptualisation is only ever as good as its implementation.